A new logo for the SMPS Southwest Regional Conference

logo_smpsAt Echo, we recently finalized a new logo for the 2016 SMPS Southwest Regional Conference and we are excited to unveil it right here on the blog. With a tagline of “The antidote for the ordinary”, we developed many logo concepts to complement this messaging. The above logo was the chosen winner. This is the first component for the branding of this conference which we will be developing.

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