International Contractors, Inc.

Website Development

ICI Website

ICI is a Chicago based construction company that specializes in design/build, construction management and general contracting. Since 1982, ICI has earned a reputation for completing award-winning projects in a wide variety of industries.

While the content on their old site was quite good, the design was looking dated. As part of our strategy, we wanted to deliver a more modern and attractive design. So we developed a full frame solution that fills the screen creating an immersive, user experience.

International Contractors, Inc.

Strategy

The top-level pages of the site are designed to give you small amounts of information, encouraging the user to click through to learn more. We built the pages with a long page format, which made it easy for one to get the information simply by scrolling. The content is arranged in logical content blocks to convey the key messaging and calls to action for each section.

While the content on their old site was quite good, the design was looking dated. As part of our strategy, we wanted to deliver a more modern and attractive design. So we developed a full frame solution that fills the screen creating an immersive, user experience.

The top-level pages of the site are designed to give you small amounts of information, encouraging the user to click through to learn more. We built the pages with a long page format, which made it easy for one to get the information simply by scrolling. The content is arranged in logical content blocks to convey the key messaging and calls to action for each section.

ICI utilizes Hubspot as their inbound marketing and CRM platform. We worked directly with Hubspot so that the blog which is powered by Hubspot has the design and branding that is consistent with the rest of the site.

International Contractors, Inc.
International Contractors, Inc.
International Contractors, Inc.
International Contractors, Inc.
International Contractors, Inc.
International Contractors, Inc.
35
years in business

ICI is a family-owned company in its second generation of leadership. While an important part of our website project was to emphasize their history, at the same time, we needed to look forward and position ICI as the forward-thinking, progressive organization that they are.

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